As sales slump, Cheesecake Factory adjusts strategy

CALABASAS HILLS Calif. After reporting a 19-percent drop in second-quarter profit and warning of further declines in same-store sales for its two main brands, The Cheesecake Factory Inc. said Thursday that it would try to shake the downturn in part by reconsidering the value perception of its namesake chain.

Officials also aired plans to expand a six-market test of delivery service to 62 units of The Cheesecake Factory, encompassing 13 markets, within a month,