Most consumers haven’t minded forgoing fancy foods and large portions during the recession, but they are expecting better quality and more convenience when dining out. And that’s just what they’re getting, according to industry observers.
“Convenience is a No. 1 driver in many eating occasions,” says Ron Paul, president of Chicago-based Technomic, a foodservice research and consulting firm. And when the economy improves, consumers will only expect their experiences to improve along wi