Restaurant chains check out Foursquare to check in with customers

Restaurant chains check out Foursquare to check in with customers

Restaurants are increasingly exploring how location-based social networks like Foursquare can help build customer traffic.

With consumers’ increased adoption of smart phones that are able to find a user’s location and offer nearby promotions, restaurants chains — from casual operators Kona Grill, Chili’s Grill & Bar and Red Robin, to quick-service players like Starbucks, Pinkberry and Pizza Hut — are finding a growing consumer base.

Many of thes

Register to view the full article

Register to view this article

TAGS: Marketing News
Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish