Quiznos free sandwich offer drives traffic, frustrations

DENVER Quiznos gave away more than a million coupons for a free sandwich in three days during a promotion aimed at increasing traffic to its stores, but the campaign also inadvertently increased the frustration levels of some customers and franchisees.

Because not all of Quiznos' nearly 4,500 franchised U.S. locations honored the coupons, some customers were forced to visit several stores in their communities to find a participating restaurant. Several also

Register to view the full article

Register to view this article

Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish