Q&A: Frances Allen of Denny’s

Q&A: Frances Allen of Denny’s

Chief marketing officer discusses branding, value and hospitality

Denny’s chief marketing officer Frances Allen has been on the job for just over six months, but she already has had a big impact on the family-dining brand, developing the chain’s “America’s Diner is Always Open” campaign with new ad agency Gotham. While the new advertising showcases Denny’s decades of history as a self-described 24/7 diner concept, Allen said the chain’s plans call for a continued focus on the future with new menu items and fast-c

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