Pizza Patrón learns to fill customers' need for speed

Pizza Patrón learns to fill customers' need for speed

SAN ANTONIO At Pizza Patrón's 2007 franchisee conference, founder and CEO Anthony Swad unveiled a drawing of the company's store of the future: a freestanding, pad-built 1,200 square-foot unit with a veritable three-way freeway of distribution points: an exterior order window, an inside order counter and a drive-thru window, the chain's first.

That au courant design was history just a few months later, however, when a newer, less-expensive and sl

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