Pizza Hut reintroduces Cheesy Bites Pizza

DALLAS —Pizza Hut said it would reintroduce Cheesy Bites Pizza in two TV commercials before the start of the Super Bowl on Feb. 4, with both spots containing a “hidden code” that can be text-messaged to a special phone number to enter a prize giveaway. One spot reprises actress Jessica Simpson’s role as product spokeswoman. The ads, by BBDO New York, were expected to air throughout the day of the game.

Pizza Hut called Cheesy Bites, a limited-time offer laun

Register to view the full article

Register to view this article

Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish