P.F. Chang’s aims to stem sliding sales

P.F. Chang’s aims to stem sliding sales

After same-store sales drop in fourth quarter, executives discuss strategies to reboot growth

P.F. Chang’s China Bistro Inc. continued to see same-store sales slide at its namesake casual-dining chain and fast-casual Pei Wei chain in the fourth quarter, but executives said Thursday in a call discussing quarterly earnings that they have initiatives in place to stem declining traffic.

Plans include a new “Triple Dragon” initiative at the P.F. Chang’s chain to launch April 2 systemwide, the April opening of a new lower-priced “Asian Market” exte

Register to view the full article

Register to view this article

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.