NPD: Retailers see sales boom from prepared meals, snacks

NPD: Retailers see sales boom from prepared meals, snacks

Restaurateurs beware: Retailers are aiming to take a bigger bite out of your business as consumers increasingly turn to them for prepared meals and snacks at reasonable prices.

While restaurants captured 87 percent of visits by consumers seeking prepared meals and snacks for the year ended March 2007—compared with only 13 percent for retailers—the traffic at retailers is growing faster than the traffic at restaurants, according The NPD Group, a Port Washington, N.Y.-based global marke

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