NFL lockout could sideline sales at Buffalo Wild Wings

NFL lockout could sideline sales at Buffalo Wild Wings

Buffalo Wild Wings could feel a short-term hit if the National Football League lockout results in a shortened or canceled season, according to two restaurant analysts.

Minneapolis-based Buffalo Wild Wings is among the many casual-dining chains that drive a sizeable portion of their traffic on Sundays in the fall and winter during NFL games. The chain of nearly 750 units also ties much of its marketing to fans of football and fantasy football, by hosting fantasy draft parties in the sum

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