Naked Pizza covers up for Middle East

Store planned for Dubai to be called 'N_K_D Pizza'

Naked Pizza, the four-unit pizza chain based in New Orleans, is stripping down its name as it expands to the more conservative Middle East.

The chain's first store outside the United States, set to open in the Dubai Marina in the United Arab Emirates in January, will carry the name “N_K_D Pizza.”

The name was modified so as to not offend potential customers in region, the company said, and got the endorsement of the local developer, which will be basing

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