MenuMasters panelists: Innovation key to attracting diners

MenuMasters panelists: Innovation key to attracting diners

ORLANDO Fla. —The recession has heightened the importance of menu innovation and accelerated the pace at which it must occur, said a panel of casual-dining operators at the recent Chain Operators Exchange 2009 here.

During a panel titled “MenuMasters’ Recipe for Success: Innovation, Insights and Good Taste,” recipients of the Nation’s Restaurant News MenuMasters Awards agreed that new menu items are more important i

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