MenuMasters 2012: Buffalo Wild Wings

MenuMasters 2012: Buffalo Wild Wings

Sports-driven concept expands flavor range, shareable offerings on new menu

The wing is king at Buffalo Wild Wings Grill & Bar, but the 2012 MenuMasters Awards recipient in the Menu Revamp category is broadening its appeal with plenty of other flavor sensations, as well.

The Minneapolis-based, sports-driven casual-dining chain rolled out no fewer than 10 new items when it recrafted its menu last April. In doing so it burnished touchstones of the concept, such as shareable food, customization and bold flavors. Two new stackable burger creations boosted the

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