McAlister's Deli swaps gift-card platforms

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RIDGELANE Miss. McAlister's Deli, based here, said it has moved the gift-card program for its 265-unit chain to the Givex platform.

"We thought changing providers was going to be a quite an undertaking, but Givex made it surprisingly easy for us," said Randy White, senior director of information technology for McAlisters's. "Since the switch, we've also enjoyed more robust gift-card reporting features and superior customer service."

Givex Corp.,

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