Kruse Report: The reinvention of waffles

Kruse Report: The reinvention of waffles

Editor’s Note: In The Kruse Report, a feature on, food trend expert Nancy Kruse looks at what’s shaping menus across the country.

The origin of the waffle is firmly rooted in the Middle Ages, but its current surge of popularity on menus reflects its compatibility with contemporary dining trends. Savvy chefs are reinventing the waffle as a side, snack or sandwich, and they’re even rethinking its place on the center of the plate.

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TAGS: Menu Marketing
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