Krispy Kreme to address health concerns, push coffee

News

WINSTON-SALEM N.C. Krispy Kreme Doughnuts will try to allay health concerns about its signature product by publicizing the calorie content of its best-selling doughnut, adding a reduced-calorie whole-wheat version and eliminating trans-fat from all varieties, the 395-unit chain’s franchisor reportedly told shareholders at its annual meeting here on Wednesday.

Officials of Krispy Kreme Doughnuts Inc. also said the chain will try to boost its coffee sales by bundling

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