Here, your seat’s always in the upright position

Here, your seat’s always in the upright position

Is a nice view from the 95th floor of the John Hancock building in Chicago a strong enough selling point to get people in the door? The Signature Room, located there, thinks so. The headline is a clever way to describe how the restaurant looms high over the city and contrast mundane fare—peanuts—with the more tasty meals—product shot—the restaurant serves. The ad appears in Chicago magazine.

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