Hardee’s tries mobile-phone coupons

ST. LOUIS Mo. The 1,945-unit Hardee’s quick-service chain is trying cell-phone-delivered coupons in Indianapolis and St. Louis in a bid to boost traffic without the usual promotional costs.

Consumers can access digital buy-one-get-one-free coupons via their cellphones or web-equipped PDAs after downloading software from the coupon vendor's website. They can show the code on their mobile-device screen to a casher at the 114 participating Hardee’s units to get

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