Glass half full: Wine promos boost sales, traffic in spite of economy

Glass half full: Wine promos boost sales, traffic in spite of economy

News

Some restaurant chains are taking advantage of an abundance of high-quality, well-priced wines to pass along eye-popping values to their guests.

From half-off wine sales to wine lists showcasing wines priced for everyday purchasing, such deals recognize the frugal spending habits of many restaurant customers and are intended to fill seats in recession-thinned dining rooms.

“The $100-a-bottle wine drinker is a $60-a-bottle drinker now,” said Regan

Register to view the full article

Register to view this article

TAGS: News
Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish