Flex-casual format gains popularity

Restaurants offer counter service for lunch, full service for dinner

Flexible service formats, which have been around for years, are drawing new attention, as restaurant operators seek to offer their guests more convenience.

While fast casual, with its counter-ordering model, has gotten most of the attention in the past decade, such concepts as Russo’s New York Pizzeria, Mama Fu’s Asian and Wolfgang Puck Bistro have found that a “flex-casual” model works well for their customers.

The flex-casual model offers counter servic

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