Fast-casual brands toast sales gains from alcohol

Fast-casual brands toast sales gains from alcohol

John Kunkel says the fast-casual Lime Fresh Mexican Grill concept he founded has a cult following, not only for its food, but for its frozen sangria, a 16-ounce drink option for $4.95 that pairs well with the spicy menu.

The sangria is an innovative option in the fast-casual world, where an increasing number of concepts are building their beverage menu with beer, wine and even a range of liquors.

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