Dunkin' Donuts debuts $100M ad campaign

CANTON Mass. Dunkin’ Donuts said Monday it is launching a $100 million ad campaign that capitalizes on Americans' can-do attitude during tough times.

Called "You Kin Do It," the national campaign is the latest version of the chain’s three-year-old America Runs on Dunkin’ promotion and cheers on everyday people, offers encouragement and a spirit of fun, chain officials said.

“You Kin Do It shines the spotlight on the accomplishments of hard-working A

Register to view the full article

Register to view this article

Already a member? .

TAGS: News
Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish