Domino’s pioneers ‘couch commerce,’ expands its ordering options with new TiVo partnership

Domino’s pioneers ‘couch commerce,’ expands its ordering options with new TiVo partnership

ANN ARBOR Mich. Domino’s Pizza, based here, has partnered with digital video recorder service provider TiVo Inc. to allow consumers to order pizzas and track delivery using their TV sets. —

TiVo users who see a commercial for Domino’s can click “I want it” through their remote control devices to place orders and can expect delivery in about 30 minutes, said Rob Weisberg, vice p

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