CKE to stay course with premium products as 2nd-Q profit jumps

CARPINTERIA Calif. CKE Restaurants Inc., parent of the Carl's Jr. and Hardee's brands, said it would continue to focus on its premium offerings despite "aggressive discounting and literal giveaways" by its quick-service rivals.

CKE officials spoke to investors in a conference call Thursday, a day after releasing the company's fiscal 2009 second quarter results, which included a 30-percent jump in profit on reduced costs and modest sales growth.

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