CiCi’s Pizza executives hit the road to bring their marketing message to franchisees and managers

CiCi’s Pizza executives hit the road to bring their marketing message to franchisees and managers

CHARLOTTE N.C. —Thomas Hamilton had always enjoyed managing CiCi’s Pizza restaurants, but that was just a job until this summer, when he attended an interactive, multimedia marketing meeting hosted by the Coppell, Texas-based chain’s executive team.

“It reminded me of how different our concept is and how I haven’t embraced it up to this point, even seven years into it, not like I can,” said Hamilton, who is the regional manager o

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