CiCi’s banks on Penny Picker Upper promo

COPPELL Texas Starting Monday, it is all about cents and sensibility at CiCi’s Pizza.

The chain of nearly 650 pizza buffet restaurants has started to drop a million pennies around their units, each marked with a sticker on the back for such prizes as a free $5 buffet visit, a free drink or a buy-one-get-one-free deal. The promotion has been dubbed the Penny Picker Upper campaign.

“In tough times, every penny really does count,” said

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