Chains plan Valentine's Day promos

Chains plan Valentine's Day promos

Unique programs draw traffic, customer engagement

Restaurant chains are using Valentine’s Day as an opportunity for quick marketing promotions to drive traffic to their regular menus.

Valentine’s Day often conjures up images of romantic, fine-dining dinner experiences for many restaurant patrons, or perhaps pink or heart-shaped menu items at some of the nation’s largest chains. But segments not often associated with the holiday

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