Burger King debuted reformulated chicken nuggets Monday with a national advertising campaign, a giveaway and a Facebook promotion.
A Burger King spokeswoman said the tenders had a new shape and a breading flavor that was “more broadly appealing” to consumers.
A four-piece order is on the 12,200-unit chain’s Value Menu for $1. The suggested retail prices for eight- and 20-piece orders are $1.99 and $4.99, respectively.
The revamp comes about a month