Briad to grow Cups Frozen Yogurt Your Way concept

This story has been updated to reflect Briad's Corner Bakery unit count.

The Briad Group, a multi-concept operator, plans to expand its first proprietary foodservice operation, Cups Frozen Yogurt Your Way, to as many as 14 units within the next year and a half.

The first Cups store opened in November 2010 in Clifton, N.J., and a second is underway in East Hanover, N.J., according to Rick Barbrick, Briad’s president, chief operating officer and concept creator.

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