Breakfast panel: Guests want bolder flavors at morning meal

Breakfast panel: Guests want bolder flavors at morning meal

CHARLOTTE N.C. —Breakfast is the fastest-growing major daypart, and experts say there’s still room for growth.

During a Culinary R&D conference panel moderated by trend-watcher Nancy Kruse, authorities in breakfast menu development concurred that morning meals represent opportunity. Kruse said 61 percent of consumers currently eat breakfast at home, and 15 percent don’t eat breakfast at all. —Breakfast is the fastest-growing major daypart,

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