BK franchisee to co-brand with Friendly’s

Operator to debut ice-cream-only Friendly’s Scoop concept

A Burger King franchisee said it plans to open two units co-branded with a new ice-cream-only variant of the Friendly’s family-dining chain.

Georgetowne Ventures, which operates 14 Burger Kings, said the new BK restaurants in Jackson, N.J., would feature separate counters, called Friendly’s Scoop. The first co-branded restaurant is expected open Aug. 15.

“It’s going to be an ice-cream-only menu from the traditional Friendly’s menu,” said Joe A

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