BK debuts Whopper Bar concept, eyes on-site arena in plan to beef up growth

BK debuts Whopper Bar concept, eyes on-site arena in plan to beef up growth

ORLANDO Fla. Burger King Corp.’s new Whopper Bar brand extension, which opened at Universal CityWalk here March 10, provides a smaller footprint and more limited menu than traditional units, a cost-effective package that the company hopes will appeal to existing and new franchisees. —

The No. 2 burger chain foresees the Whopper Bar, which serves limited proteins but a variet

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