Belgian brews rising in popularity

Operators tap into fast-growing beer market

Belgian beers — whether large, internationally recognized lager brands or small, ultra-niche ales — are on the rise. As sales of many other varieties stagnate, certain Belgian breweries and their importers are actually unable to keep up with demand, with sales growing in the high single or even double digits. 


The reason, observers say, is perceived value.


“When economic times are bad, people make a value judgement as to what is worth [their money], and I thi

Register to view the full article

Register to view this article

TAGS: Menu
Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish