Beef ‘O’ Brady’s new design, drinks aim to lift sales

Beef ‘O’ Brady’s new design, drinks aim to lift sales

Beef ‘O’ Brady’s has rolled out a new prototype that has already generated a company record for first-week sales.

The Tampa, Fla.-based casual-dining chain’s new restaurant design, dubbed “Beef’s 2.0,” includes updated color schemes and booth-side televisions. The units measure 4,000 square feet and seat 170, compared to measuring 3,000 square feet and seating 120 at older restaurants, said Beef ‘O’ Brady’s chief executive Chr

Register to view the full article

Register to view this article

Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish