Beef ‘O’ Brady’s names new media agency

TAMPA Fla. Beef ‘O’ Brady’s, the 267-unit sports pub chain based here, has named Ad Partners of Tampa its media agency, with responsibility for handling placement of television, radio and newspaper ads and direct mail in 60 markets, officials said late last week.

Ad Partners succeeds Doner Advertising of Southfield, Mich.

The Hardee Group of Tampa continues as Beef ‘O’ Brady’s creative agency.

“Ad Partners is retail focused, has

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