7-patty Whopper promo strikes chord

7-patty Whopper promo strikes chord

TOKYO Responding to strong demand, Burger King in Japan has extended its Windows 7 Whopper cross promotion with Microsoft Corp. from seven days to 16, a Microsoft representative said.

Miami-based Burger King, which fields just 15 stores in Japan, according to its Japanese website, marked the Oct. 22 worldwide launch of Microsoft’s new Windows 7 operating system by offering a seven-patty burger.

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