Latest Subway ad campaign highlights vegetables

Latest Subway ad campaign highlights vegetables

Quick-service sandwich chain also stresses customization in new ads

Subway, seeking to amplify its long-successful message of offering food that’s more healthful than that of other quick service restaurants, has launched a new ad campaign highlighting the wide variety of vegetables guests can put in their sandwiches.

Premiering during prime time on August 3, the “Veggie Freshness” spot starts with a Subway worker turning on the lights of a darkened restaurant and then shows shots of vegetable preparation, customers trying vegetab

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