Jersey Mike’s launches first branding campaign

Jersey Mike’s has rolled out its first branding campaign with two commercials that showcase the sandwich chain’s twin missions to be “A Sub Above” and to make a difference in its local communities.

The animated TV spots, developed with Wisconsin-based advertising agency Planet Propaganda, use a picture of a Jersey Mike’s sub for the purpose of branding and to call out the chain’s ingredient quality, rather than to promote price points or limited