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Experts: Less is more for restaurant marketing

Marketing professionals emphasize simplicity during NRA’s spring MEG meeting

Restaurant marketing might be a complex practice, but the most effective campaigns often have a simple message, expert presenters emphasized during the spring meeting of the National Restaurant Association’s Marketing Executives Group, or MEG, which took place in Chicago, May 14-16.

More than 300 marketing executives gathered to network and discuss best practices at MEG ahead of the annual NRA Show, being held i

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